The Final Lap đ´â¤ď¸
Well, here we are, 12 years, 100âs of 1000âs of riders and about a million bacon butties later...
Weâre writing with big hearts and slightly wobbly chins to let you know that this will be the final season for Fat Lad At The Back.
It all started when Richard had a moment of pure genius (or madnessâjuryâs still out) and wondered why on earth there wasnât decent cycle kit for people who didnât look like pro racers. Pedal forward and that spark turned into something way beyond what we ever imagined: a brand, a movement and a global community of glorious misfits who proudly wear their kit (and their curves) with pride.
FLAB has never just been about the clothes. Itâs always been about the people and including every body, every shape, every size. Weâve stood firm on our values (no sweatshops, no shortcuts, no BS) and weâve loved every second of it.
But, like all good rides, this oneâs coming to an end. Not because the wheels have come offâfar from it! The business is doing well and weâre proud to say itâs going out on a high. But for me (Lynn), this path was never the plan and after over a decade at the helm, itâs time for a change. Iâve been itching to start a new chapter and the time has come to close the lid on the FLAB toolbox.
What does this mean for you?
đĽÂ We're still open! You can still shop as usual, but this seasonâs stock is the last of it.
âď¸Â No Autumn/Winter collection. Once itâs gone, itâs gone.
đď¸Â No sales or price slashing. This isnât a clearance sale, itâs a respectful roll-down of the shutters.
đŚÂ Backorders and custom kits are still being made and will be delivered as planned.
đ Got a gift voucher? Use it sooner rather than laterâweâd hate for you to miss out.
đ§ŚÂ More gear incoming! Final bits like socks and undershorts are still en routeâso keep your eyes peeled.
And yes, the legend that is Amy is sticking around to help me see it all through, with her usual brilliance and sassery. After that, weâre off to explore pastures new (probably not on bikes, though!).
So, one last thank you!
You lot. Youâre the reason we kept going. Your stories, your smiles, your âI never thought Iâd wear lycra but now I love itâ momentsâtheyâve meant the world. You helped us shift attitudes, challenge nonsense and make cycling a space for everyone.
Weâre leaving with full hearts, no regrets and a hell of a lot of love for each and every one of you.
The FLAB flame will keep burning in every one of you who believed in what we stood for: that you donât have to look a certain way to ride, to move, or to belong.
Ride on, you beautiful bunch and thank youâtrulyâfor everything.
With all our love,
Lynn & Richard đ
Team FLAB (Forever in Spirit)
Gutted, canât you sell the company rather than close it? Lol
Devastated to see that you are going. Iâve got loads of your stuff and always recommend you to friends.
Good luck and thank you for your amazing humour and clobber xxx
So sad to see your brand come to an end. When I started back to cycling and it was a long slow road, your gear and sense of humour made me realise I wasnât a freak and everyone can cycle and wear lycra. I will miss you and so hope your next venture brings as much joy and happiness as this one did.
So sad when I read this as I found a company that didnât make me feel a freak for needing larger sizes, thank you so much for the comfort of 3/4 leggings and the confidence to wear them. Will miss you but wish you the best for you new adventures, wherever they may lead.
I was so happy to have found you! Your clothing was absolutely amazing! In Germany you find nothing comparable. Thank you so much for all those wonderful best fitting clothes! I look simply wonderful and feel great! All the best for your new projects and be sure you have made a lot of people very happy!