About Us

THE FINAL LAP

Well, here we are, 12 years, 100’s of 1000’s of riders and about a million bacon butties later...

We’re writing with big hearts and slightly wobbly chins to let you know that this will be the final season for Fat Lad At The Back.

It all started when Richard had a moment of pure genius (or madness—jury’s still out) and wondered why on earth there wasn’t decent cycle kit for people who didn’t look like pro racers. Pedal forward and that spark turned into something way beyond what we ever imagined: a brand, a movement and a global community of glorious misfits who proudly wear their kit (and their curves) with pride.

FLAB has never just been about the clothes. It’s always been about the people and including every body, every shape, every size. We’ve stood firm on our values (no sweatshops, no shortcuts, no BS) and we’ve loved every second of it.

But, like all good rides, this one’s coming to an end. Not because the wheels have come off—far from it! The business is doing well and we’re proud to say it’s going out on a high. But for me (Lynn), this path was never the plan and after over a decade at the helm, it’s time for a change. I’ve been itching to start a new chapter and the time has come to close the lid on the FLAB toolbox.

What does this mean for you?

💥We're still open! You can still shop as usual, but this season’s stock is the last of it.

❄️No Autumn/Winter collection. Once it’s gone, it’s gone.

🛍️No sales or price slashing. This isn’t a clearance sale, it’s a respectful roll-down of the shutters.

📦Backorders and custom kits are still being made and will be delivered as planned.

🎁Got a gift voucher? Use it sooner rather than later—we’d hate for you to miss out.

🧦More gear incoming! Final bits like socks and undershorts are still en route—so keep your eyes peeled.

And yes, the legend that is Amy is sticking around to help me see it all through, with her usual brilliance and sassery. After that, we’re off to explore pastures new (probably not on bikes, though!).

So, one last thank you!

You lot. You’re the reason we kept going. Your stories, your smiles, your “I never thought I’d wear lycra but now I love it” moments—they’ve meant the world. You helped us shift attitudes, challenge nonsense and make cycling a space for everyone.

We’re leaving with full hearts, no regrets and a hell of a lot of love for each and every one of you.

The FLAB flame will keep burning in every one of you who believed in what we stood for: that you don’t have to look a certain way to ride, to move, or to belong.

Ride on, you beautiful bunch and thank you—truly—for everything.
With all our love,

Lynn & Richard ❤️
Team FLAB (Forever in Spirit)