• Too Fat To Be A Cyclist?

       From our survey it’s clear that many of you recognise the lack of representation of larger people in online and mainstream media and understand ...
  • ASA Bans Fat C*n't Ads

    Following 11 complaints, the ASA (Advertising Standards Agency) have banned our Fat Can advertising campaign which ran in London earlier this year...
  • Actually Fat Can

    When the white van driver or the skinny whippet cyclist shouts Fat Can’t, we say actually FAT CAN!
  • 10 Best Tips for Mindful Cycling

    The best part about mindfulness on a whole is that you don’t need to change and anyone can do it. With cycling it’s all about getting into a state of flow but learning how to get into a state of flow on a regular basis can take time. So, to begin with, its best to try a mindful ride every so often to cultivate your mindfulness practice.